Key takeaways:
- CreatorSuite brings speed, structure, and compliance to short-form video creation
- Anyone in the org can now easily contribute to and/or create a polished, brand-safe video at scale
- CreatorSuite marks Socialive’s biggest product development to date
Written by Socialive CEO & Founder, David Moricca
The fastest-growing content format in the enterprise? Snackable video.
In today’s attention economy, snackable video drives 2.5x more engagement, and videos under 60 seconds see completion rates as high as 81%. When paired with a clear call to action, these videos don’t just get watched, they get results: driving everything from job applications to demos, content downloads to event registrations.
We've seen how our phones and social media have had a profound impact on how we consume content. The way we engage with content for work is more reflective of how we engage during our free time.
And thanks to algorithm favoritism on platforms like LinkedIn, Instagram, and Google, short-form video gets up to 8X more reach and 2.5X more engagement than traditional branded content. It’s one of the smartest ways to earn the attention that you don't have to pay for. For enterprise teams, the question is no longer why short-form video — but how to scale it.
That's why we built CreatorSuite
With CreatorSuite, teams across your organization — Marketing, Leadership Communications, Field Sales, Employer Brand, and L&D — can source, guide, edit, and publish short-form video from trusted voices across your organization in minutes, not weeks. It’s the easiest way to unlock the power of people-powered video companywide, while staying on-brand with compliance.
Where we’ve been — and where we’re going
When we first launched Socialive, it was to make video creation easier and more accessible for enterprise teams. Over time, our platform became the go-to for remote recording, podcasts, livestreams, and webinars.
We saw huge adoption during that time in 2020 and 2021. That period forced our team to constantly keep an eye out for shifts in the world that we often can't plan for.
But the world has changed. Communication today is faster, more visual, and more human. Our customers want to put more real people in their video communications — from their executives, employees, and experts — and it has to be at a high level of quality that represents the brand. The resulting snackable video has to be authentic, fast, on-message, and scalable. Of course, this impactful video is part of a strategic push that convinces your audience to take the actions that move them down the funnel.
So, we listened — and built the solution.
Why we’re introducing CreatorSuite
Authentic short-form video is now essential to enterprise success. It drives reach, trust, and action — whether it’s an executive update, thought leadership post, employee spotlight, or field sales tip.
But creating it at scale? That’s been hard. Especially if you’re juggling:
- Busy contributors who are on the road
- Uncomfortable, camera-shy employees
- Brand and compliance risk across teams
- Manual workflows and content bottlenecks
CreatorSuite changes all that.
What is CreatorSuite?
CreatorSuite is your customizable toolbox for short-form video creation. It brings structure, guidance, and automation to every stage of the workflow — without requiring video expertise.
Key features include:
- Recording Booth: A self-guided recording environment that contributors can access anytime
- Recording Invites: Send invitations with prompts, scripts, and deadlines to collect content at scale
- Teleprompter: Keep contributors confident and on-message with on-screen script guidance
- Text-Based Editing and Subtitles: Edit videos and subtitles like a doc — just highlight, delete, or edit words
- Templates & Placeholders: Provide a structure for repeatable, on-brand content
- Projects & Approvals: Organize initiatives and move content from draft to publish, fast
All of it is wrapped in enterprise-grade guardrails for control and compliance.
What else makes up Socialive’s platform?
Including CreatorSuite, the Socialive platform is built on four integrated layers of enterprise value — working together to help you scale human-first video creation with speed, security, and strategic impact.
ProducerSuite – Produce like a pro, from anywhere
Produce high-quality livestreams, webinars, and podcasts right from your browser — without the need for a production crew. With powerful Studio and Green Room features, ProducerSuite puts your team in full control of every production, live or simulated live.
Studio features
- Run-of-Show: Plan and cue your segments with precision
- Brand Elements & Overlays: Add logos, lower-thirds, bumpers, and visuals
- Name Tags & Music: Personalize presenters and polish with audio
- Livestreaming & Multistreaming: Stream to one or multiple destinations simultaneously
- Producer Controls: New! Remotely manage guest devices for a smooth experience
Green Room features
- Team Chat: Stay in sync with behind-the-scenes messaging
- Teleprompter: Help guests stay on-script, even in live or pre-recorded segments
- Screenshare & Slideshare: Present content seamlessly
- Tech Check: New! Auto-test mic, camera, and connectivity
- Individual Recordings: Capture individual high-quality audio and video tracks
Enterprise Controls – Govern creation at scale
From permissions to compliance, Enterprise Controls give you the tools to scale video creation with confidence:
- SSO & Role-Based Permissions: Secure access for every user
- Spaces: Segment content by team, department, or initiative
- Audit Logs & Compliance Automation: Stay compliant and audit-ready
- Auto-Upload & Tagging: Streamline storage and discoverability
Integrations – From creation to distribution, seamlessly
Push content directly into the platforms your teams already use. Socialive integrates across:
- Social & Marketing Platforms: LinkedIn, YouTube, Facebook, Instagram, Sprinklr, Sprout Social
- Video Hosting Platforms: Kaltura, Brightcove, Vimeo, Wistia, VBrick
- Collaboration Tools: Slack, SharePoint, Workplace
- Storage Solutions: Google Drive, OneDrive, Dropbox
AISuite (Coming Later in 2025) – Unlock more value from every video
AISuite, launching later in 2025, is Socialive’s new AI engine for unlocking more value from every video. Fully integrated with CreatorSuite for short-form video and ProducerSuite for long-form productions, AISuite enhances quality, surfaces key insights, amplifies reach, and streamlines workflows, helping enterprises deliver more high-quality, on-brand video at scale.
AISuite unlocks four key advantages:
- Enhance: Make every recording look and sound flawless with AI-powered tools like eye contact, studio voice, beauty filter, video mastering, and super resolution.
- Highlight: Surface key moments instantly with automated clips, highlight reels, chapters, and summaries — turning hours of content into digestible, usable assets.
- Amplify: Extend reach across audiences and channels with AI-generated social posts, blogs, emails, translations, and dubbing — without added cost or effort.
- Streamline: Automate compliance checks, simplify content search, and accelerate approvals with batch workflows that reduce risk and speed time-to-market.
In addition to AISuite, Socialive is developing AI-powered translation capabilities, which will let you localize video content and ensure compliance for diverse global audiences in 75 languages, increasing reach.
Welcome to the next era of Enterprise Video Creation
Socialive is the enterprise solution for modern video: fast, flexible, and built to meet the real demands of global organizations.
This is more than a product launch — it’s a vision for the future of enterprise communication: human-first, powered by AI, and ready for scale.
👉 Watch our “Snackable Success” Webinar: Webinar Replay
🎥 See the CreatorSuite in action with this 10-minute demo: Watch Demo
📰 Read our CreatorSuite press release: Read press release