Socialive insights

Written by Jen Burak, VP of Marketing Why snackable video and employee advocacy are your most powerful content strategy In a world of scrolling thumbs and short attention spans, who […]

Key takeaways: Short, authentic videos outperform long-form content across nearly every channel Snackable video scales trust, attention, and conversions — especially on mobile Empowering employees to share scales visibility, credibility, […]

Key takeaways: Executives on social media build visibility, trust, and influence in ways brand channels can’t match Snackable video humanizes leadership and thrives in algorithm-driven platforms Trust scales when leaders […]

Key stats: Employees are 3x trusted more than brand accounts on social Employees collective social networks are 10x larger than the brand’s Employee posts receive 8x the engagement and 24x […]

Key takeaways: Search and social algorithms now prioritize snackable video over traditional content User behavior and engagement are driving this shift Enterprises using short-form video are gaining SEO visibility and […]

Key takeaways Short-form content aligns with battle for audience attention Algorithm favoritism, employee advocacy, and executive social boost visibility, trust, and reach Businesses creating video content at scale are already […]

Key takeaways Technology providing enterprise on-brand, compliant workflows Video services will take on a more “production enablement” role Growing video use cases for compliance-based industries L&D use cases like peer-to-peer […]

Key takeaways: Zoom RTMP ingest allows third-party tools to stream into Zoom Socialive makes it easy to create campaign content from webinars Zoom clients boost the ROI of each webinar […]

Zoom RTMP (real-time messaging protocol) ingest allows you to securely stream video content directly into a Zoom webinar or event from an external source. This feature is handy for professional […]