Socialive insights

LinkedIn Live is here. For brands, that signals a novel opportunity to bring the engagement power of live video to an untapped audience of more than 600 million enterprises and professionals. […]

What is the right content to broadcast on LinkedIn Live? Marketing channels are not interchangeable – Facebook is not Twitter is not YouTube – which is why it’s important to tailor content […]

With the newly-launched LinkedIn Live, select users can broadcast live video on LinkedIn. But here’s the catch: You can’t go live on LinkedIn natively. As we’ve discussed, LinkedIn provides the consumption […]

by Farraz Khan | 20 Mar 2019 The post is part of our Encyclopedia of Live, a compendium of ways to use online live video for brand & product marketing Live […]

by Farraz Khan | 27 Mar 2019 This post is part of our LinkedIn Live Content Guide, a compilation of ideas for broadcasting live video on LinkedIn. As we’ve touched upon […]

by Farraz Khan | 2 Apr 2019 When the overwhelming trend in online video is towards brevity, live video is a format that favors length. That length – while not […]

The post is part of our Encyclopedia of Live, a compendium of ways to use online live video for brand & product marketing. When it comes to brand marketing, there is […]

by Farraz Khan | 17 Apr 2019 Socialive Founder & CEO David Moricca participated in a panel discussion on LinkedIn Live at NAB Show. A mainstay of the media ecosystem, NAB […]

by Farraz Khan | 30 May 2019 Since the launch of LinkedIn Live, early-adopting organizations have leveraged the channel to achieve record-level viewership and engagement. While live video on social […]